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Research
Original research, with the method on show
Data-led reports with the sources and method laid out, so every figure can be checked.
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B2B Sales Statistics 2026: Why Buyers Choose Before You Call
Home / Resources / ResearchResearch · B2B buyer behaviorB2B Sales Statistics 2026: Why Buyers Choose Before You CallAbdul Rahman Bazian · 17 min read
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Brand Advocacy Is How Jordan’s SMEs Escape the Price War
Home / Resources / InsightsInsights · EconomyHollow Middle: Why So Few Small Businesses in Jordan GrowAbdul Rahman Bazian · 6 min readEvery week, someone in Amman…
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Business Reporting With Consequences at The Jordan Times
At a GlanceThe project in briefOrganizationAl Bawaba Middle East, where I was brought in to rebuild the business sectionServicesContent & Marketing and Journalism & MediaMy RoleSenior…
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Training a Translation Memory Before You Trust the Machine
At a GlanceThe project in briefBASED ONZadd Translate’s move to human-aided machine translation PERIOD2019–2022 CATEGORYTranslation & Interpretation TOOLMemoQ TRAINING TIMETwo years before full launch SET-UPA fully…
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Turning Third-Party Reporting Into Content That Ranks
At a GlanceThe project in briefBASED ONMy work rebuilding Al Bawaba’s business section PERIOD2023CATEGORYContent & Marketing THE PROBLEMBusiness news rewritten from third-party reporting, with little of…
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Spinning Specialists Into Companies: What Worked and What Didn’t
At a GlanceThe project in briefBASED ONPilot Studios and Gojo Systems, both spun out of Checkers Inc. PERIOD2024–2026 CATEGORYGrowth & Strategy WHAT WORKEDAn experienced insider becoming…
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SmarTax: Don’t Take Your Solution to Government First
At a GlanceThe project in briefVENTURESmarTax, built by the team that went on to found Checkers Inc. PERIOD2016–2018 MY ROLECo-founder: concept development, planning and strategy PROPOSED…
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Settle the Terms Before You Interpret
At a GlanceThe project in briefBASED ONInterpretation and translation for Jordan’s Independent Election Commission PERIOD2019–2020 CATEGORYTranslation & Interpretation THE PROBLEMISO terms with no settled Arabic equivalent,…
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